Create a new look and a set of guidelines for the ‘Newspaper in Education’ supplement focused on children and young adults. The revised look was meant to be more vibrant and relate-able to a younger audience.
Seven different masthead color combinations for each day of the week. A squiggly style for the illustrations, not unlike what children would doodle in their notebooks. A versatile grid and a method to implement it that could be followed by Deccan Heralds’ own inhouse designers.
An increase in circulation numbers of this specific supplement over successive quarters.